News about names

Read current issues from us in NameAbrand.

On these pages you will find relevant issues about what happens to us in NameAbrand as well as new names we have developed and things we work with. We also have a Facebook page where we publish useful information.

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  • 29/01/2024 0 Comments

    The event agency "Gruppespesialisten" (The Group Specialist) is now ENTUSIO.

    The name leaves little doubt about the values the company stands for, enthusiasm, joy
    and creativity, exact values that it is desirable to become associated with.
    We thank you for the positive and good cooperation, and wish the enthusiastic team the best of luck in the future!
    Check what ENTUSIO can do for you and your company here:

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  • 22/05/2023 0 Comments

    LINKTRA is the name of the new "smart cylinders" from Hexagon Ragasco.

    "The Linktra® Smart cylinder is our “Internet of Things” (IoT) offer that enables the connection of our cylinders to consumers’ mobile phones – as well as to the IT systems of LPG distributors.

    This next generation of cylinders speak to you. They let consumers know exactly how many minutes of usage time are left and when they will need to refill."

    The name has been developed by NameAbrand in collaboration with Høst Group.

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  • 16/03/2023 0 Comments

    New reference!
    Greenfact AS has changed its name to VEYT AS.
    "We - VEYT - are a global hub for market data analysis and insights. As an independent provider of market intelligence, our vision is to empower decision makers to help create a net zero society. Supported by our unrivaled team of analysts, we help clients navigate the Green Certificate and Carbon Markets."
    VEYT is a rewriting of the word "KNOW" (VET in Norwegian), - which indicates knowledge, insight, reliability and competence within the renewable and carbon market. "We know what we're doing - and you can trust our expertise." The name is short and effective, and fits well in the mouth phonetically.
    Learn more about Veyt at

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  • 21/12/2022 0 Comments

    Another reference from NameAbrand, on the end of the year 2022!

    Vergia is an active industrial investment company with a diversified green conversion portfolio. The focus areas are clean energy technology and industrial innovation.
    Leading resources from Arendal's Fossekompani are placed in leadership roles that ensure quality of effort, continuity and knowledge transfer. The team will soon expand with highly experienced personnel.
    The name VERGIA refers to "vert" - which is French for "green" - the energy solution of the future - the green shift. Also refers to "a guardian" or "verge" in Norwegian - someone who looks after something, someone who is responsible.
    Read more about Vergia at

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  • 13/12/2022 0 Comments

    Falck Rescue has changed its name to RedGo, and we are extremely proud to be behind the development of the name, in collaboration with Neue Design Studio.
    The insurance company Gjensidige took over Falck Rescue from the Danish Falck group earlier this year. As a result, the legal name of the company was changed to RedGo, as of 1 May 2022.
    The choice of a new name came after a thorough process. The company has particularly emphasized that the name should be easy to use in all countries where it has operations, in the Nordics and the Baltics, and that it should harmonize with the profile that has been incorporated over many years. Redgo signals the highest priority through the prefix "red", and efficient and compatible help through the suffix "go".

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  • 12/12/2022 0 Comments

    We are proud to be able to present another reference from NameAbrand!
    HYDEPOINT refers to "hydrogen + centre/point - in the center for tomorrow's energy solutions".
    Moreld, Arendal's Fossekompani and Kongsberg are joining forces to develop a combined offshore transformer station and hydrogen factory.
    Hydepoint will contribute to solving several challenges related to the development and scaling up of offshore wind power.
    "Hydepoint is a complete solution for receiving, converting and transferring the entire energy potential from offshore wind farms, with reduced dependence on the onshore power grid. Located in the sea, close to wind farms, Hydepoint can convert all or part of the energy into hydrogen. This will reduce the need to scale up the power grid both on land and on land, explains Morten Henriksen, executive director of Arendal's Fossekompani".

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  • 02/07/2022 0 Comments

    Another exciting new reference from NameAbrand! 

    We are pleased to present ANEO, which is a joint venture between TrønderEnergi and HItecVision. ANEO is a new Nordic company in the renewable energy sector, and is a pioneer in its field. Hence the name ANEO - "a new".
    The name has been developed by NameAbrand through another good collaboration with Høst Group AS.

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  • 23/06/2022 0 Comments

    Evolgy is a global green tech company focusing on customized energy transformation. The company delivers the right energy – for charging or heating – in the right format for various automotive and industrial applications. The technologies contribute to efficient manufacturing processes and transport flows with low or no carbon footprint.

    The name EVOLGY refers to "evolution + energy" - the future development of sustainable energy solutions.

    For more information, check out

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  • 21/06/2022 0 Comments

    Another reference from NameAbrand!

    Gjensidige launches "Boligblikk - a smarter home insurance".
    Boligblikk is a new home insurance that includes sensors so you can keep an eye on your home, no matter where you are. This gives you increased control in everyday life, but also when you are away for long periods. Together we can prevent small injuries from becoming large.
    You will find further information on Gjensidige's pages.

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  • 20/02/2022 0 Comments

    Voice Norge has lauched a new clothing brand for women!

    Inspired by a meadow, delightful and dreamy, this brands
    name combines the best of two worlds. Similar to a field; the
    brand has a wide range of selections in numerous colours.
    The name has a positive vibe, referencing to a calmer state
    of mind. With a soft and feminine touch Mellowfield captures
    the tranquilent moment of a cheerful, sunny day.

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  • 20/02/2022 0 Comments

    Voice Norge has launched a new clothing brand for men!

    Influenced by James Bonds signature drink, the Vesper Martini, this
    brands name is much well suited. Like Bond himself Vesbar the brand is
    sharp, smart and always good looking. Similar to the cocktail; cool and
    sleek. According to Bond one should be enough if you prioritize elevated
    quality. However he always comes back for more...

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  • 25/01/2022 0 Comments

    Skarpnes has developed a flat concrete roof tile with an integrated solar cell. The name of the roof tile is OVATI, and refers to «InnOVATIon» and not least »OVATIon». Positive, good values ​​for an environmentally friendly product with fantastic quality, like all other products developed by Skarpnes.

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  • 25/01/2022 0 Comments

    New Year's reference!
    PRODIGA is a Norwegian-developed dietary supplement of high quality. Contributes to a good digestion, which is important for a well-functioning and active life. A unique composition of probiotics and enzymes that nourish the good bacteria in the gut.
    We thank you for the good cooperation and wish Nutrinor AS good luck!

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  • 09/07/2021 0 Comments

    Elkem establishes the company Vianode, which will look at growth opportunities in advanced battery materials.

    The company has ambitions to build up Vianode as a leading company in the production of anode materials of synthetic graphite.

    The name has been developed by NameAbrand in collaboration with Høst Group.

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  • 01/07/2021 0 Comments

    Atea has developed a tracking solution for the aquaculture industry. Modern tracking solutions are based on blockchain technology. Tracking makes everything that goes into a product traceable and accessible to everyone. The solutions also generate the necessary documentation.

    The solution has been named Globetrack by Atea.

    We thank you for the good cooperation, and wish you the best of luck!

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  • 27/12/2020 0 Comments


    New reference from NameAbrand; CONTURO has seen the light of day in Stokke / Vestfold and Telemark.
    The company is consultants and planners for land-based construction projects. All types of construction; commercial buildings, apartment buildings, hotel buildings, sports facilities, production / industry etc. What sets the company apart from competitors is that it offers services within several subject areas (interdisciplinary), and can take responsibility for most engineering subjects in a construction project. The company's register of public liability rights shows this.

    Conturo is a masculine, solid and forward-looking name proposal, which has several positive values.

    The prefix «con» refers to the word «construction», and the suffix «turo» refers to «future». This put together reflects "the future construction" - or in Norwegian; future construction technology and knowledge.

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  • 16/09/2020 0 Comments
    SCOOPR. is born!

    Hurra! SCOOPR. har blitt lansert og vi er stolte over å ha utviklet navnet.

    Scoopr. tilbyr forbrukerne en digital tjeneste som gir god oversikt og forenkler valget av hverdagslige må-ha produkter der pris er hovedkriteriet. (Forsikring, refinansiering og mobilabonnement).
    Vi ønsker lykke til!

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  • 16/09/2020 0 Comments
    Important legal preparation!


    It can be beneficial to do the legal preparation in a naming process thoroughly. Something the Vy group has experienced.

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  • 15/09/2020 0 Comments

    September 2020

    YABADU is the name of an online platform from HAV Functional Assistance. This shall provide labor in the form of unskilled workers to employers in the health and care sector in the first instance. 
    YABADU reflects positivity, and the joy experienced by both employer and employee through the use of this efficient, accessible and not least simple online platform.

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  • 27/06/2020 0 Comments
    New reference from NameAbrand!


    Data center companies The Datacenter Group (TDCG) and NLDC merged in July 2019. Now these combined data center entities will start operating under a new brand name, NorthC. With ten data centers throughout the Netherlands, NorthC is probably the largest regional data center company in the Netherlands, serving large organizations and government institutions, as well as cloud and IT service providers and smaller enterprises.

    We are proud to be behind the name development in collaboration with Høst Group AS.
    NorthC is a short, strong name with direct reference to the geographical region in which the company is located. The North Sea (Noordzee) is a strong Dutch and regional cultural reference. In addition, "The North" is a reference to honest values and a strong moral compass. C stands for Center, Connectivity and Culture.

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