Peppes Pizza's new pizza line – innovative flavour combinations, California freestyle.
In the final quarter of 2012, NameAbrand was given the exciting task of carrying out a naming process for several new pizza lines for Peppes Pizza. Two of the lines have now been named and launched, – and we are proud to present the very first one, which is FREESTYLE California. The FREESTYLE California pizza line is the name for a melting pot of innovative flavour combinations based on ingredients from all over the world, served on a thinner crust. California style is inspired by California's adventurous pizza culture. California Freestyle refers to the countless variations of this type of pizza; you are free to choose, and anything goes! The term FREESTYLE is also used in many different sports contexts, referring to speed and excitement, – and often unconventional execution. Freestyle underlines the type of pizza we are talking about; a «freestyle» pizza where anything is possible!