{"id":2555,"date":"2026-04-10T12:26:46","date_gmt":"2026-04-10T12:26:46","guid":{"rendered":"https:\/\/nameabrand.no\/?p=2555"},"modified":"2026-04-10T12:26:46","modified_gmt":"2026-04-10T12:26:46","slug":"bavac","status":"publish","type":"post","link":"https:\/\/nameabrand.no\/en\/bavac\/","title":{"rendered":"Bavac"},"content":{"rendered":"<p class=\"text-lg text-muted-foreground leading-relaxed mb-3\">Underwear from Elite Sport \u2013 ground-breaking, extreme and innovative.<\/p>\n<div class=\"prose prose-lg max-w-none\">\n<p class=\"text-base text-foreground\/80 leading-relaxed mb-4\">In autumn 2002, Vegard Ulvang's company Elite Sport AS is launching a new brand on the market for thermal underwear. Prominent sports personalities such as Kari Traa, Bente Skari, Anders Aukland and Vibeke Skofterud will be the figureheads for the launch.<\/p>\n<p class=\"text-base text-foreground\/80 leading-relaxed mb-4\">The name Bavac was developed based on values such as groundbreaking, extreme, and innovative, with positive associations to harsh climates and optimal functionality. Bavac will first be launched in Norway. One of the prerequisites for the name development was the ambition for Bavac to become an international brand in the long term.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Superundert\u00f8y fra Elite Sport \u2013 grensesprengende, ekstrem og nyskapende. Vegard Ulvangs selskap Elite Sport AS lanserer h\u00f8sten 2002 et nytt merke p\u00e5 markedet for superundert\u00f8y. Profilerte sportsut\u00f8vere som Kari Traa, Bente Skari, Anders Aukland og Vibeke Skofterud blir frontfigurer i lanseringen. Navnet Bavac ble utviklet p\u00e5 bakgrunn av verdier som grensesprengende, ekstrem og nyskapende, med [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2470,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-2555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-referanser"],"_links":{"self":[{"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/posts\/2555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/comments?post=2555"}],"version-history":[{"count":1,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/posts\/2555\/revisions"}],"predecessor-version":[{"id":2556,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/posts\/2555\/revisions\/2556"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/media\/2470"}],"wp:attachment":[{"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/media?parent=2555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/categories?post=2555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/tags?post=2555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}