{"id":2547,"date":"2026-04-10T12:25:10","date_gmt":"2026-04-10T12:25:10","guid":{"rendered":"https:\/\/nameabrand.no\/?p=2547"},"modified":"2026-04-14T07:11:29","modified_gmt":"2026-04-14T07:11:29","slug":"brakar","status":"publish","type":"post","link":"https:\/\/nameabrand.no\/en\/brakar\/","title":{"rendered":"Brakar"},"content":{"rendered":"<p class=\"text-lg text-muted-foreground leading-relaxed mb-3\">Buskerud Public Transport \u2013 from the bear in the county coat of arms, power and tradition.<\/p>\n<div class=\"prose prose-lg max-w-none\">\n<p class=\"text-base text-foreground\/80 leading-relaxed mb-4\">Buskerud Kollektivtrafikk AS has changed its identity and is now called BRAKAR. The company has previously received a lot of feedback that their name was awkward to remember and difficult to use, \u2013 and therefore they have now chosen a shorter and simpler name. The name BRAKAR refers to the county coat of arms of Buskerud county where the bear is the main element, and tells about Vassfaret and the surrounding areas which were known for their bear populations. The bear represents power and strength, but also tradition and culture in Buskerud. These are qualities the company identifies with, and just like the bear, they want to leave their mark. Brakar is a pleasant and inviting name, while also being human and approachable, easy to pronounce and remember, \u2013 and at the same time a bit humorous. The development of the new identity is a collaboration with Salto Design AS (defunct as of this date).<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Buskerud kollektivtrafikk \u2013 fra bj\u00f8rnen i fylkesv\u00e5penet, kraft og tradisjon. Buskerud kollektrivtrafikk AS har skiftet identitet, og heter n\u00e5 BRAKAR. Selskapet har tidligere mottatt mange tilbakemeldinger p\u00e5 at navnet deres var ugreit \u00e5 huske og vanskelig \u00e5 bruke, &#8211; og derfor har de n\u00e5 valgt et kortere og enklere navn. Navnet BRAKAR viser til fylkesv\u00e5penet [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2474,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-2547","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-referanser"],"_links":{"self":[{"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/posts\/2547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/comments?post=2547"}],"version-history":[{"count":2,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/posts\/2547\/revisions"}],"predecessor-version":[{"id":2925,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/posts\/2547\/revisions\/2925"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/media\/2474"}],"wp:attachment":[{"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/media?parent=2547"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/categories?post=2547"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nameabrand.no\/en\/wp-json\/wp\/v2\/tags?post=2547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}